> ## Documentation Index > Fetch the complete documentation index at: https://docs.aifocus.dev/llms.txt > Use this file to discover all available pages before exploring further. # Labels (Tags) > Organize and categorize conversations and contacts with custom labels # 🏷️ Labels (Tags) Organize conversations and contacts using colorful and custom labels. *** ## 📋 What are Labels? **Labels** (or **Tags**) are tags you apply to: * 💬 **Conversations**: Categorize support * 👥 **Contacts**: Segment customers **Visual example:** ``` Conversation #1234 ├─ 🟢 #sales ├─ 🔴 #urgent └─ 🟡 #product-a ``` *** ## ✨ What Are They For? Categorize by type, product, priority Find conversations quickly Metrics by label Trigger automations based on labels *** ## 🆕 Create Label 1. **"Settings"** → **"Labels"** 2. **"New Label"** 3. Fill: * **Name**: "sales" * **Description**: "Sales conversations" * **Color**: 🟢 Green 4. **Save** *** ## 🎨 Label Categories ### By Support Type ``` 🟢 #sales - Sales opportunities 🔵 #support - Technical problems 🟡 #financial - Billing and payments 🟣 #question - General questions ``` ### By Priority ``` 🔴 #urgent - Needs immediate attention 🟠 #high - Important, resolve today 🟡 #medium - Resolve this week 🟢 #low - No rush ``` ### By Product/Service ``` 💎 #product-premium 📦 #product-basic ⭐ #service-consulting 🛠️ #service-maintenance ``` *** ## 🔖 Apply Labels ### To Conversations **Manually:** 1. Open conversation 2. Click **"Labels"** in side panel 3. Select label(s) 4. Applied instantly **By Shortcut:** ``` Type: #sales System suggests labels Press Enter ``` **Multiple labels:** ``` Conversation can have several: ├─ #sales ├─ #urgent └─ #product-a ``` *** ## 🔍 Filter by Labels ### In Conversation List ``` Filters: ├─ Status: Open ├─ Label: #sales └─ Inbox: WhatsApp Result: 15 conversations ``` *** ## 🤖 Automations with Labels ### Apply Label Automatically **Rule 1: By Keyword** ``` IF message contains "buy" or "price" THEN add label #sales ``` **Rule 2: By Inbox** ``` IF conversation from inbox "WhatsApp Support" THEN add label #support ``` ### Actions Based on Label **Rule 1: Prioritize Urgent** ``` IF label = #urgent THEN assign to senior agent AND notify manager ``` **Rule 2: Route by Type** ``` IF label = #support THEN assign to Support Team IF label = #sales THEN assign to Sales Team ``` *** ## 💡 Best Practices ### Naming ✅ **Lowercase**: `#sales` not `#Sales`\ ✅ **No spaces**: `#high-priority` not `#high priority`\ ✅ **Descriptive**: `#technical-support` not `#ts`\ ✅ **Consistency**: Define standard and follow ### Organization ✅ **Limit quantity**: 15-30 labels ideal\ ✅ **Clear categories**: Type, priority, product\ ✅ **Logical colors**: Red=urgent, Green=ok\ ✅ **Documentation**: Official list of labels ### Usage ✅ **Train team**: Everyone uses same way\ ✅ **Review periodically**: Labels still make sense?\ ✅ **Remove unused**: Labels not used >3 months *** ## 🚀 Next Steps Automate label application Analyze by label